Flagship Agency practice what they preach, which is: “live good, look good, feel good.” This past Tuesday was no exception as they threw an event to celebrate their efforts behind the launch of L.A. Men’s Market. The creative agency, whose clients consist of a long list of local and global menswear clothing brands, hosted the affair at their headquarters, the historic Kim Sing Theater located in the rolling hills of Chinatown. With downtown as it’s backdrop, the 1926 building no longer looks like the era it was built in. Flagship has kept the classic marquee but completely modernized the inside into a spacious creative loft which, as the night progressed and more invitees entered, began to feel more like a playhouse full of party vibes.
Buyers and streetwear enthusiasts were sporting their best gear while being treated to music spun by DJ Forest Bump, a performance by The Summer Twins, and an open bar sponsored by Cutty Sark Whisky, James Boag Premium Lager, and Troublemaker Wine with an interactive photobooth set up by The Tommy B. LA CANVAS was there snapping a few pics and feeling turnt up.
UPXUNDR pretty much gets it: Streetwear is the new menswear. This LA-based brand started creating menswear and streetwear synergy just a few months ago, and already have a medley of perfectly-executed button-up baseball jerseys made from atypical materials. Also part of their collection is the sought-after Lord Tee with its perfectly baby-soft feel and classic fit. With smart menswear pieces like these, the movement is experiencing something of a renaissance, and those smart enough to stay TRU to their niche market will prevail.
UPXUNDR owners Jon, Jovin and Jun are producing the clothes they want to wear as adults, while still paying homage to those years growing up in the $treetwear $truggle. UPXUNDR‘s authenticity and gimmick-free designs are what men want to wear right now– and the ladies have taken notice, too. The brand responded accordingly and hopes to soon make extra smalls available to a more dainty clientele. For this week’s VENUS//MARS online feature, our in-house stylists here at LA CANVAS demonstrate the female//male potential of the perfectly crisp white poplin baseball jersey from their latest collection (available online next week).
As per usual, we take our featured garments to the mean streets of Los Angeles to exist in their natural state.
If this is what UPXUNDR looks like on the grind, well, we can’t wait to see what’s next.
Can’t wait till next week? To pre-order the white poplin baseball jersey right now, contact: [email protected]
FEMALE MODEL: Madison Williams @ LA Models
MALE MODEL: Joel Alexander @ Next
ART DIRECTOR: Lauren McQuade
STYLING: Aaron Ramey, Lauren McQuade
MAKEUP ARTIST: Michelle Sosnowski
PHOTOGRAPHERS: Mark Wales, Ron Pre
Jack of all trades Erik Brunetti recently celebrated the release of FUCT, a book based on his provocative clothing line of the same name which he started in 1990 here in our city of angels. The brand changed L.A. streetwear into the iconic “west coast skater” look, quickly sparking other lines to follow Erik’s method of pushing for graphic nude images, blunt slogans, and controversial photos of celebrities to market their clothing. FUCT created and reflected a lifestyle that is as relevant today as it was over 20 years ago and can now see its influence outside the streets of L.A. The book, written by Erik, serves as a detailed archive of the brand that started it all.
It’s only fitting that a cult figure like Erik would celebrate his book release at a location that knows all about controversies, the famous luxury hotel Chateau Marmont. LAC was there to take a few pics and brush elbows with artists, photographers, designers, and friends.
A menswear lookbook modeled by a female? A novel idea, but the Goodhood Store newly released Spring/Summer 2013 Menswear Lookbook, “The Art of Looking Sideways” is gorgeous and has our attention. Featuring model Francesca Chantell, Goodhood’s lookbook showcases an effortless style we love. Unorthodox as it may be, let’s face it, women look better in menswear then we ever did. Head over to their store to pick up brands like Maiden Noir, Paul Smith, NEIGHBORHOOD, Norse Projects and more.
Photography: Two of Swords
Model: Francesca Chantell