In The Groove: Free People Flares Through The 70s In New Summer Lookbook

Vintage flare bell bottoms, short playful rompers, long striped pant suites and chunky statement shoes. Free People is transporting you back to a time when the Farrah Faucet mane was celebrated and the wider the pant leg the better, with their newly released “In The Groove” look book collection.

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Free People, known for their bohemian lifestyle and cutting-edge threads, takes you on a trip back in time to summer in the 1970s in Venice, Calif., “where the days are longer and the times are more simple.” Mixing clean ‘70s silhouettes with corduroy, knits, suede, and crochet textures, all highlighting a true red, white and denim Americana palette, this collection will have you wanting to swap your modern marble floors and granite counter tops for shag carpet and oak wood-paneled walls and cabinets.

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Denim also plays a large role in this collection, appearing in various shapes, including long and short rompers, tops, and the “Free People cult favorite,” the Extreme Vintage Flare. Although accessories are slightly more subdued for this particular collection, Americana-inspired scarves, sun-shielding wide brimmed hats, and bold statement shoes will help every girl channel her inner ‘70s babe.

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The “In The Groove” look book collection is available now online at FreePeople.com.

Shop collection

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LOOKBOOK CREDITS
Model: Alena Blohm @AlenaBlohm
Photographer: Jason Lee Parry @JasonLeeParry
Hair: Tony Vin @TonyVin
Makeup: Samuel Paul @SamuelPaulMakeup

FLOSS GLOSS: LACQUER SAUCE + ALL THE FIXINS’

What’s summer without a good BBQ? Everything from the food, the company, the outdoors and waisted plaid shirts give us the notion that it’s oh so necessary. Floss Gloss however, is serving up something new with their honey and biscuits—and their version of ribs are a cooking up some style. We’re devouring their “ALL THE FIXINS” Spring/Summer ’14 Lookbook and now we’re thirsty for Fall. Our late-summer cravings have never been more digestible:


 

Click through the FLOSS GLOSS previous lookbooks here, where you’ll find bursts of flavorful nail swag. You might also want to grab a napkin — to wipe the drool off your chin when you’re through.

ALL THE FIXINS* *S/S2014 LOOKBOOK
Photography: Janine Lee + Aretha Sack
Models: Emily + Alison Cisneros + Lauren Williams
Make Up: Cassie Ancira
Wardrobe: Emily + Alison Cisneros
Nails: Janine Lee
Application Assist: Monica Kim Garza
All Props: Floss Gloss Ltd

HEATING UP: THE DRESLYN’S “IN THE MOOD FOR LOVE” EDITORIAL

[dropcap letter=”J”]uxtaposing the seasonal lookbook themes of playful beachside attire, The Dreslyn‘s July ’14 editorial brings to life the idea of summer passion and hot nights. Shot after sunset, the coloring makes reference to ’80s films as well as the 1962 classic “In The Mood For Love”. With voyeuristic elements and the idea of getting intimate glimpses into something meant to stay hidden, photographer Emman Montalvan and stylist Sissy Sainte-Marie portray the items you need for the season in new light. Designers featured include Rag & Bone, Rachel Comey, Wayne, IRO, A.P.C. and more, all available to shop at the online boutique.

SARTORIAL PORN: FOR LOVE AND LEMONS SPRING ’14 LOOKBOOK

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Good thing it’s 81 degrees in LA today, because if it wasn’t, we would definitely have to excuse ourselves from the LAC office and BRB to Antigua, Guatemala. For Love and Lemons gives us their Spring ‘14 Collection called “Land Of Eternal Spring” photographed by Zoey Grossman and modeled by the doe-like and perfectly bronzed Carola Remer from Photogenics. It is clear by looking at the latest collection that the masterminds behind the brand found endless inspo from their Central American surroundings, incorporating traditional Guatemalan embroidery, bold colors and laces, of course. If anything, let the lookbook photos to follow guide your Summer dress wishlist and possibly your new spray tan membership.

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To view the full lookbook, go here.

BE STILL OUR CALIFORNIA HEARTS: THE DRESLYN SHOWS US HOW IT’S DONE

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Fall is everyone’s favorite season, largely due to the copious amounts of exquisite fabric options and opportunity to WEAR THEM ALL AT THE SAME TIME. Naysayers, please spare us that your LA-has-no-weather-gripes, because a true Angeleno knows how to revel holiday whimsy without having to button his/her coat… and the seasoned Angeleno can enjoy the Grove’s faux snow in some expertly crafted layers. Our pals at the Dreslyn understand and appreciate the value of a well-produced ensemble of separates. Their Fall Lookbook “When You Come Home” consists of heavier materials such as fox fur and wool, but adds in full length lace dresses and white bikinis for those Indian summers.

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The soft lighting and scenery of their lookbook make us wish we weren’t sitting at a desk, but cuddling up by the lake with some oversized knit sweaters – and a hot toddy. Luckily for us, and you, they are giving us a site wide sale with 30% off – so maybe we can afford an Autumn vacation and look damn good while enjoying it.

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SARTORIAL PORN: MADEBUYUS PURITY COLLECTION

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LA fashion design duo Matthew Baus and Alexa Demie have fused together what made 90s sportswear practical, versatile, and fashionable into their new clothing line, MADEBUYUS. They recently released their first limited collection titled PURITY, composed of minimalistic casual summer items in creamy white tones, light shades of gray and topped off with details like leather trim and tri-blend cotton fleece. From hockey mesh jerseys, to sweatskirts, and overall-tops, the line is self-described as aiming to “cultivate a sense of refreshment and rejuvenation for all who experience them.”

Their lookbook was shot by LA photographer Adri Law and features internet Renaissance man Niko the Ikon, frontman for The NBHD Jesse Rutherford, and rap artist newly signed to Fool’s Gold Records’ 100s. Other photographs on their site are shot by Cameron McCool and include The Cool Kid’s member Sir Michael Rocks.

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SARTORIAL PORN: TOURNE DE TRANSMISSION S/S ’14 PREVIEW

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We spy some 90s inspiration coming from London mens apparel company Tourne De Transmission. Color blocking, monochromatic and strong imagery is an aesthetic that TDT loves to hold on to and they do so in alluring fashion. The “Streets is a Jungle” tagline is nicely executed to represent these paneled shorts, printed sweaters, leather biker jacket and caps for their 2014 collection.

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SARTORIAL PORN: PUBLIC SCHOOL S/S 13

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Give it up to this duo. Newly inducted members of the prestigious Council of Fashion Designers of America and winners of the Swarovski Award (which acknowledges talented emerging menswear designers), Dao Yi Chow and Maxwell Osbourne are like the new Riggs and Murtaugh of menswear. This is the perfect time to unleash their Spring/Summer 2013 campaign upon us. Styled by DETAILS Style Director and street style expert Eugene Tong, this new collection presents a killer combination of English tailoring with NYC Soho swag. The perfect juxtaposition of prep and street, Chow and Osbourne’s campaign reassures we’ll never be too cool for school.

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SARTORIAL PORN: THE GOODHOOD S/S 13 LOOKBOOK

GOODHOOD_MENS_SS13_LOOKBOOK_22A menswear lookbook modeled by a female? A novel idea, but the Goodhood Store newly released Spring/Summer 2013 Menswear Lookbook, “The Art of Looking Sideways” is gorgeous and has our attention. Featuring model Francesca Chantell, Goodhood’s lookbook showcases an effortless style we love. Unorthodox as it may be, let’s face it, women look better in menswear then we ever did. Head over to their store to pick up brands like Maiden Noir, Paul Smith, NEIGHBORHOOD, Norse Projects and more.

Photography: Two of Swords
Model: Francesca Chantell

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SARTORIAL PORN: TOGS + CLOGS SPRING/SUMMER ’13

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Downtown Angelenos are more than familiar with the oft-unpleasant sights and sounds from “man’s best friend.” Luckily, Manchester-based online retailer Togs + Clogs remind us that the furry creatures can be cute, too, at least in paper form. Their latest lookbook features the creative stand-in, “Gerald,” an adorable paper-crafted dog. The quirkily patterned creature was hatched by the creative minds at Lazerian and is the perfect companion for Manchester’s lookbook campaign of floral prints and casual prep. If only the prepsters in our high schools were so well-dressed. 

Photographer: Tom Cockram
Styling: John-Paul Cassidy

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